Assisi Pet Care

Assisi Pet Care was established to execute a roll-up in the pet sector.

The group comprised a range of companies. Hollings produced natural pet treats and pet food with products such as dried ears, meat treats, filled bones and fish. Town & Country’s products included both dry and single-serve wet dog and cat food and treats, primarily under the HiLife brand as well as customers’ own label brands.

Maced was a Poland-based supplier of pet treats.

These products were sold into the UK market through wholesalers, distributors and direct retailers

Fund Fund 5
Investment date September 2020
Deal type Buyout
Sector Pet care
Exit date October 2023
Exit type Secondary buy-out
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